B2B Content Marketing

Consultant -
Abi Welsh

Job ID - 2317

  • permanent
  • Salary on application
  • Marketing

Job Description

About the role

 

We are currently working with a global software and technology organisation that is investing in customer lifecycle and partner engagement programmes across international markets.

 

We are looking for a B2B Content Marketing manager to develop and manage customer lifecycle marketing content that enables partners to successfully engage customers throughout their journey. This role will focus on creating high-quality enablement materials, translating product information into compelling content, and supporting the delivery of scalable marketing programmes.

 

This is a hybrid role based in the London area with 3 days in the office.

 

It is a permanent position.

 

Key responsibilities:

  • Develop partner-facing content including playbooks, onboarding guides, toolkits, FAQs, and marketing resources.

  • Translate complex product information into clear, customer-focused messaging and value propositions.

  • Create and maintain scalable marketing toolkits to support partner adoption and campaign execution.

  • Manage content across partner platforms, ensuring materials remain accurate, up to date, and easy to navigate.

  • Coordinate content updates, version control, and localisation across multiple regions.

  • Collaborate with product, marketing, and regional teams to ensure content aligns with business priorities and customer lifecycle strategies.

  • Gather feedback and performance insights to continuously improve content and enablement resources.

Your background:

  • Experience in partner marketing, account management, content marketing, or customer lifecycle marketing.

  • Ability to translate technical or product information into engaging, easy-to-understand content.

  • Experience creating marketing toolkits, enablement materials, or playbooks.

  • Excellent content management and organisational skills, including version control.

  • Strong stakeholder management and communication skills.

  • Experience within software, SaaS, or technology environments is desirable.

  • Exposure to customer lifecycle marketing, partner programmes, or global content localisation is advantageous.

 

Please apply.

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