Senior Performance Marketing Manager Germany
Consultant -
Jemima Hawes
Job ID - 2283
- permanent
- Frankfurt
- Salary on application
- Marketing
Job Description
We're looking for an experienced Senior Performance Marketing Manager to join a high-growth D2C company.
This role sits at the heart of the paid media function, owning campaign performance end-to-end across paid search, paid social, and TV. This role is ideal for someone who thrives in fast-paced, international environments and enjoys combining data-driven thinking with hands-on execution.
Key Responsibilities:
• Own paid campaigns end-to-end across Google Ads, Meta, YouTube, and TV (linear and CTV), from strategy and budget allocation through to execution and optimisation.
• Define and drive performance targets including ROAS, CPA, and CR, translating data into clear strategic decisions using GA4, attribution tools, and in-house dashboards.
• Lead A/B testing across creatives, audiences, and landing pages, turning results into repeatable, scalable playbooks.
• Collaborate with global performance and creative teams on ad messaging, budget allocation, and channel mix strategy.
What We're Looking For:
• Hands-on experience managing paid search, paid social, and/or TV campaigns with real budget responsibility.
• Comfortable in GA4, Looker, or similar, and able to turn data into decisions, not just reports.
• Clear, confident communicator who can work effectively across teams and time zones.
• Experience in or strong familiarity with the DACH market is a big plus; German language skills are welcome but not a dealbreaker.
Please note there are 2 positions available, both based in Frankfurt.
Apply below for further information.
This role sits at the heart of the paid media function, owning campaign performance end-to-end across paid search, paid social, and TV. This role is ideal for someone who thrives in fast-paced, international environments and enjoys combining data-driven thinking with hands-on execution.
Key Responsibilities:
• Own paid campaigns end-to-end across Google Ads, Meta, YouTube, and TV (linear and CTV), from strategy and budget allocation through to execution and optimisation.
• Define and drive performance targets including ROAS, CPA, and CR, translating data into clear strategic decisions using GA4, attribution tools, and in-house dashboards.
• Lead A/B testing across creatives, audiences, and landing pages, turning results into repeatable, scalable playbooks.
• Collaborate with global performance and creative teams on ad messaging, budget allocation, and channel mix strategy.
What We're Looking For:
• Hands-on experience managing paid search, paid social, and/or TV campaigns with real budget responsibility.
• Comfortable in GA4, Looker, or similar, and able to turn data into decisions, not just reports.
• Clear, confident communicator who can work effectively across teams and time zones.
• Experience in or strong familiarity with the DACH market is a big plus; German language skills are welcome but not a dealbreaker.
Please note there are 2 positions available, both based in Frankfurt.
Apply below for further information.