Tablet Marketing Manager

We are looking for a Tablet Marketing Manager to join one of the world’s leading consumer technology brands.

You’ll take ownership of the Tablet marketing strategy in the UK, launching and sustaining the product range and driving commercial growth. 

You will be responsible for setting the strategic vision, managing the end-to-end customer journey, and ensuring all investment delivers against key performance indicators.

You will develop and deliver quarterly marketing plans, manage agency relationships for creative and media, and ensure all activity supports awareness, consideration, and purchase intent.

This role requires close collaboration with sales, wider marketing, and European and Global HQ teams, so strong commercial, strategic, and communication skills are essential.

Key Responsibilities

• Deliver the Tablet marketing strategy, launching and sustaining a growing range of products aligned to the overarching MX vision.
• Set objectives with clear KPIs and ROI commitments, ensuring all marketing activity delivers against commercial targets.
• Lead the full customer journey, driving conversion across awareness, consideration, and purchase intent. 
• Ensure investment allocation maps commercially, seeking incremental funding for pioneering activities where possible.
• Manage agencies for content, creative, paid media, CRM, and programme management.
• Align with the wider corporate marketing team, including social and PR, for seamless integration.
• Deliver quarterly plans with continuous improvements in how to launch with impact and sustain momentum.
• Champion Tablet planning and activation, working collaboratively and cross-functionally across marketing, the broader organisation, and partners.
• Handle all plans with a cadence of measurement, delivering strategic clarity and understanding of investment vs. sales.
• Deliver a regular cadence of partner communication to update the team on performance.
   

Requirements

• Strong multi-tasker with experience of managing multi-category launches over a sustained period.
• Collaborative network builder, able to understand different views, overcome objections, and deliver a vision through others.
• Experience navigating a large, matrixed, multi-national organisation.
• Brand and consumer driven, able to define how products tap into consumer needs to generate demand.
• Media literate, with an understanding of the media landscape and the ability to deliver a quality media strategy.
• Data savvy, able to identify insights and measure performance in real-time.
• Externally focused, with the ability to understand retail, channel, and online needs.
• Experience in tablets / consumer electronics preferred. 
   

Please apply if you are interested. This role is hybrid, with 3 days per week in the office.